Terms of use
The parts that matter: nothing here is a price quote, the campaign photographs belong to the operator whose campaigns they document, and the guidance is general rather than tailored to your business.
Who you are dealing with
This site is published by Melih Koray. Using the site means accepting these terms.
Pricing information is not a quote
Cost ranges published here are market-level figures compiled from publicly available third-party vendor and industry sources, with the source named wherever we have one. They are not offers, not rate cards, and not the rates of any single network. The networks themselves quote per campaign against market, flight length and fleet size, and do not publish rates. A binding price only exists in a written quote issued to you. Do not budget from this site alone.
Guidance is general
Everything here is published as general commercial information for people evaluating advertising formats. It is not legal, financial, or regulatory advice, and it does not account for your contracts, your market's vehicle advertising rules, or your own circumstances. Local restrictions on vehicle advertising vary by city and change. Verify anything that carries legal or budgetary consequence with your own advisors before acting on it.
Campaign photography
The photographs on the campaign archive and throughout the site belong to the out-of-home operator whose campaigns they document and are used with permission. They show live campaigns and are published here to document the work. Brand names, logos, and creative visible in those photographs remain the property of the respective brands, and their appearance is documentation, not an endorsement of this site by those brands. Do not copy, redistribute, or reuse these images commercially without written permission.
Third-party links
We link out to sources, studies, and competitors deliberately, because a claim you cannot check is worth less than one you can. We do not control those sites and are not responsible for their content or their accuracy after we linked to them.
Site content
Text and original data belong to the publisher; campaign photographs belong to the operator whose campaigns they document and are used with permission. Quoting a passage with attribution and a link is fine and welcome. Republishing pages wholesale, or reproducing them as your own content, is not.
Availability and liability
The site is provided as is. The publisher aims for accuracy and corrects errors when they are found, but does not warrant that every figure is current or that the site is always available. To the extent permitted by law, the publisher is not liable for losses arising from reliance on the general information published here, as distinct from the terms of any written agreement you sign with a vendor.
Questions
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