How each format works, what the market charges, and how campaigns get measured. Every statistic carries its source, and where a widely-quoted number does not hold up, we say so.
A comprehensive guide to taxi advertising in New York City. Learn about taxi top ads, digital LED tops, vehicle wraps, TaxiTV, costs, and how to plan a high-impact mobile OOH campaign in NYC for 2026.
How car top advertising works, which rooftop formats exist, what third-party rate cards actually publish, and how to measure a campaign without relying on unsourced impression claims.
LED truck advertising combines billboard impact with vehicle mobility. Learn how digital truck ads work, their costs, and best use cases.
Vehicle wraps turn cars and vans into mobile ads. What the published research actually measures, how the cost structure works, and how to judge a wrap campaign's return.
Rideshare advertising puts your brand on Uber and Lyft vehicles. Learn about car toppers, in-car screens, and exterior displays.
Mobile billboards bring your message to the audience. Learn strategies for route planning, creative design, and campaign optimization.
The campaign archive holds photographs of these formats running in 21 US markets, captioned with brand, city and format.